- What's brewing in AI
- Posts
- š§š¼ Meta drops $14B on Scale AI
š§š¼ Meta drops $14B on Scale AI
Also: I tested Dia, the AI browser

Howdy wizards,
Welcome to the 286 new subscribers that joined last week.
In this edition:
OpenAI slashes the cost of o3 by 80% and launches o3 Pro
Metaās $14B investment into data provider Scale AI
I tested Dia, the new AI-first web browser everyoneās talking about
Grab a cup of deep black Joe and locate your preferred spot for focused relaxation.
Hereās whatās brewing in AI.

DARIOāS PICKS
Meta just secured the secret sauce behind every major AI model. Zuck & co are currently finalising a deal to buy 49% of Scale AIāthe largest provider of data-labelling for training AI models which the leading players have become depended on at this pointāfor about $14 billion.
Scale AI is the unsexy company that manually labels all the data that makes ChatGPT actually work. They've got armies of gig workers worldwide doing the controversial work of teaching AI what's what.
Speaking of controversial, a Meta employee revealed on Hacker News that technical teams were avoiding Scale's data while executives kept pushing them to use it anyway. Mystery finally solved.
The acquihire also includes key employees from Scale including its 28-year-old CEO Alexandr Wang to beef up Metaās AI efforts, because apparently that's what $14B gets you these days.
ā Why it mattersā ā This is much bigger than Meta just using Scale data for the next Llama model. Microsoft and OpenAI are key customers of Scale AI, and Meta just bought the infrastructure layer underneath them.
Meta's positioning to profit on every AI breakthrough for the next decade. NVIDIA owns the hardware layerāMeta just claimed the data layer.
āIf you canāt beat, tax āem.ā āMark Zuckerberg in my imagination

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DARIOāS PICKS
OpenAI is decreasing the price of o3 by a whopping 80% in the API. Translation? Building advanced AI into products just became about 5x cheaper.
They also launched o3 Pro, available to ChatGPT Pro and Team users and via API. Unsurprisingly, it consistently outperforms their existing top models: o3 and o1-pro.
ā Why it mattersā ā An 80% price drop? That's not generosityāthat's chess. OpenAI's basically saying āgood luck competing with our $40B war chestā to everyone else in the game.
Between their OpenAI for Countries initiative, giving the whole UAE free ChatGPT Plus, and locking in a deal with California State Universityās 500,000 students & staff, OpenAIās strategy is clear: get everywhereāfirst.

UP CLOSE
In this mini-series I share different ways Iām using AI from week to week, as well as practical tips & tricks I discover and actually use.
Important heads-up: Dia is currently in private beta, only available to existing Arc users, and requires a MacBook with M1 chip or above. There's a waitlist for everyone else.
Remember Arc? That beautiful, hierarchical sidebar browser that was supposed to revolutionize how we navigate the web? Yeah, they've essentially stopped developing it. Not because it wasn't usefulāArc still has devoted fansābut because it was different enough from the traditional browsing experience to make mass adoption difficult. The Browser Company didn't give up, though. They pivoted to something that looks familiar, but with AI at its core: Dia has been quietly testing with students for a couple of months, but they just opened it up to existing Arc users this week.
After two hours of testing, I'm genuinely conflicted about whether this is brilliant or another less-than-essential subscription waiting to happen.
The good: chatting with your tabs
Dia has an integrated chatbot that lives in your sidebar (ā + E), and you can customize its tone and writing style to your preferences. The big difference to using ChatGPT is that it has access to your browser, which enables you toāamong other thingsāchat with your tabs.

Dia's chat interface lets you query content across multiple open tabsāI tried it by opening a bunch of tabs with editions of this newsletter
Unless Iām the only person finding myself frantically copy-pasting content from multiple tabs into ChatGPT or Claude all the time, then this actually solves a real problem.

The @-tagging system makes it easy to pull context from all or specific tabs
With Dia, I can @-tag specific tabs or select "All open tabs" and ask questions like "compare these products/hotel rooms/movies/whateverā across everything I have open.
It's beautifully simple.
Also good: email generation that feels safe and has context
Dia can draft emails in its chat window and gives you a button to insert them directly into your email drafts.
Unlike Gmail's "generate with AI" button (which feels a bit like playing Russian roulette with the send button), Dia uses its safe sandbox for generating the content.
Even better: it can pull context from your calendar to find availability and tailor emails accordingly. Not sure Iāll personally use this, but it's a thoughtful integration.
The bad: I want it to search my web, not the web
Here's where my enthusiasm dampens. When trying to chat with my tabs, Dia sometimes decides to search the web, too, even when I've just tagged my open tabs. When I get random web information mixed in with my curated sources, my purpose of containing the context window to my tabs disappears. I found that being overly specificāboth @-tagging tabs AND saying "use the open tabs to..."āsolved this, but those extra keystrokes felt unnecessary. It's a small friction, but hints at the broader challenge of letting AI decide when to use web browsing by itself; it canāt read your mind (yet).
āWhen are they going to start charging me?ā
Iām all for innovation and disrupting Chrome and Safariās duopoly of the browser market would be refreshing. However, these have until now been free to use and (mostly) secure tools. So that makes me hesitant to switch to any other browser that doesnāt have the same baselineāeven if it can chat with my tabs.
Dia is free for now, but I can't shake the feeling that Dia will probably become yet another subscription soon. AI features do cost money to run. Youāre probably already paying for an AI that can do the same thing, only with a bit more copy pasting. Combined with AI features popping up in traditional browsers too (Opera and Chrome are on it) it makes it seem less likely that people will pay for it. So unless they find a good way to make money outside of monthly fees, then I think getting to the masses might prove tricky.
Then thereās the security aspectāThe Browser Company is still a startup and has only five people currently working on security. We do use our browsers for many sensitive tasks. Thatās something Iād take into account when considering this new tool too.
My two-hour verdict
After limited testing, Dia feels like it could be genuinely useful for browsing the web. The ability to do cross-tab comparison is really something. The email drafting feels a notch above Gmailās native features (I donāt really use them).
But Iām cautious to go full in on Dia. It has a long way to go to be an iPhone moment. But itās also not another Humane Pin-level cash grab with better marketing. Itās somewhere in betweenāuseful and with potential, though not fully ripe yet.


END OF TRANSMISSION
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